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4 things to ask if you aren’t yet virtualizing

4 things to ask if you aren’t yet virtualizing

There’s no question about it, powering your IT equipment costs money. But the real question is just how much money? If you’ve never taken the time to run the numbers, you may be in for a big surprise. That’s why we’ve compiled four questions you need to ask yourself when you’re considering virtualization.

Productivity killing habits you need to lose

Productivity killing habits you need to lose

Do you ever feel like you’re just sludging through the day, moving at a snail’s pace and feeling completely ineffective? Next thing you know, it’s five o’clock and it turns out it wasn’t just a feeling, you barely accomplished anything. So what’s the problem? It might be that you just have some bad habits.

Datazen BI tool acquired by Microsoft

Datazen BI tool acquired by Microsoft

Microsoft just upped the ante on the business intelligence front once again by acquiring the three-year-old business intelligence and data visualization platform Datazen. The purchase increases Microsoft’s hold on the business intelligence market, an area on which it is clearly already focused its free Power BI product for mobiles was released earlier this year.

Retain customers with email marketing

Retain customers with email marketing

After designing your company’s website, writing perfect pitch pages, and driving traffic to landing pages, you finally made a new online sale to a first-purchase customer. This customer has seen the value of your products or services. Why else would they purchase from you? But in addition to a nice increase in revenue, you also received a piece of information that could generate even more income: your customer’s email address.

Conducting business continuity exercises

Conducting business continuity exercises

Unexpected disasters can completely catch your business off guard, and when they do you’ll have a hard time trying to get things back in order. Most business owners are aware of potential problems, so they usually have a business continuity plan (BCP) already in place.

Pinterest marketing just got easier

Pinterest marketing just got easier

Much attention in the social media marketing world is paid to the heavyweights of Facebook and Twitter – and, when executed properly, your marketing efforts on these networks can pay great dividends. But there is much more to social media marketing than these two platforms alone, and other channels that are on the rise include Pinterest.

5 online reputation management mistakes

5 online reputation management mistakes

We all know how important social media is to create and maintain a business’s online reputation. As a small business owner, you’ve probably used social media to establish a connection with your customers and share stories that will shine a positive light on your brand.

How Google Glass could reform healthcare

How Google Glass could reform healthcare

Advancements in medical technology allow doctors to provide better treatment and diagnosis to their patients. From electronic medical records to mobile devices, patients and physicians are reaping benefits from these new technologies. Additionally, a growing number of healthcare institutions are implementing Google Glass in their medical operations.